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TRADEMARK.md

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# Trademark Policy

The code in this repository is open source. **The name is not.**

"Lively", the Lively logo, and confusingly similar marks (together, the "Marks") are trademarks
of 윤상민 (Sangmin Yoon) and 장원준 (Wonjoon Jang). The licenses in this repository grant rights to
the *software*; they grant no rights to the Marks.

We keep this policy in a separate document, rather than adding branding clauses to the license
itself, deliberately. Putting name-protection terms inside a code license makes the license
non-open-source and has repeatedly triggered community backlash. Your rights to the code are
unconditional and unaffected by anything in this file.

## You may, without asking us

- Use the software, including commercially, under its license.
- Fork the repository and modify it however you like.
- State truthfully that your product "is built on Lively", "is a fork of Lively", or "is
  compatible with Lively" — as long as it is clear you are not us.
- Use the Marks in articles, talks, tutorials, comparisons, and reviews.
- Keep the Marks in unmodified copies you redistribute.

## Please do not, without written permission

- Name your fork, product, company, or service "Lively", or a name likely to be confused with it.
- Use the Marks or logo as the primary branding of your distribution, so that users could believe
  it is the official product.
- Register the Marks, or confusingly similar marks or domains, in any jurisdiction.
- Imply that we endorse, sponsor, certify, or support your product.

**If you redistribute a modified version, please rename it.** That is the entire ask. Keep the
license notices, change the branding.

## Questions

If you are unsure whether a use is fine, ask — we would much rather answer a question than send a
complaint. Requests for permission and questions about this policy: open an issue, or email the
maintainers at **lively@lvly.io**.